Visual Elements: Logos

Color, typography, the logo, and images.

Our logo is the main symbol that identifies Grand Valley State University. It’s required on university content. University Marketing has guidelines on the university logo's use.

The University Libraries has two different logos: one with the logo mark on the left, and another with the logo mark on the top. 

 

University Libraries' Logo with the logo mark on the left

University Libraries Logo with the logo mark on the top

General guidelines

In order for our logo to be visible and legible, it should have plenty of space surrounding it.

Never redesign, animate, modify, or distort any university logo. This includes adding words, images, or any new elements to it. Always resize logos proportionally by holding down the Shift key as you drag the corner of the image.

Online

On library websites, use the horizontal "Markleft" logo on a white background. Don't use the vertical "Marktop" logo on the web. And don't use the University Libraries logo if the website already has the University's logomark.

Download logo files for online use

  • Library horizontal Markleft logo for online (JPG) (PNG)

Print

For print logos, see the University Marketing guidelines and find more logo options in LINK.

Our design system is deeply indebted to the University of Michigan Libraries' Design System.

  • Last Updated: Sep 26, 2024 8:07 AM
  • URL: https://libguides.gvsu.edu/visualelements