Don't try to make your content accessible after you've created it. Start with accessible content and it will be better for all users and easier for you to maintain.

Links

• Link labels should clearly indicate where the user is headed. Users of assistive technologies often browse webpages by only reading the link labels, so it’s important that they are unique and descriptive.
•  Good link labels also help search engines find your content.

Headings

• Use descriptive headings  
• Use headings to structure and chunk the contents of your page to enable users to quickly skim.

Images

• Use graphics in moderation, and do not use images of text.
• Use appropriate image alt text.
• Videos and audio should provide text-based alternatives.

Readability

• Use inclusive language.
• Write clearly. Aim for an 8th grade reading level, even if you think your audience is academic faculty. (No one wants to work hard trying to understand the library website.)

Colors

• Make sure your color choices have enough contrast. Use Color Review, a web app that gives you contrast values for any color combination.
• Use the appropriate GVSU-brand colors.

Documents

• Be selective about providing content on linked documents. Prioritize web-based content over Word docs or PDFs.