This guide's purposes are to: help you learn more about Advertising & Public Relations while using information, provide resources for doing research in the CAP 413 course, help you save time and energy, and successfully complete your assignments. Do better professionally in your media planning for advertising or public relations!

Each discipline or field of study has different values about types of information and procedures for research, so the resources here will be different from those you might have used in other courses in fields like Writing or Biology.

For additional resources, see the main Advertising and Public Relations guide