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- Recommended Websites
Marketing: Recommended Websites
Emerging Markets
Regional Information
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GVSU Institutional Analysis Quick FactsDemographic information on the student population of GVSU.
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The Right Place"A regional nonprofit economic development organization."
Consumer Preferences
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American Customer Satisfaction Index (ACSI)National economic indicator of customer satisfaction with the quality of goods and services available to household consumers in the United States.
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Consumer Expenditure SurveyThis Bureau of Labor Statistics program provides information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit characteristics (families, singles, etc.).
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PollingReport.com"An independent nonpartisan resource on trends in American public opinion."
Government Resources
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U.S. Census BureauCensus of population and housing is available here. "Subjects A - Z" is an easy way to search the site.
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American Fact Finder"Your source for population, housing, economic, and geographic data." Provides specific fact sheets for communities.
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BEA: U.S. Economic AccountsYou can locate personal income for specific geographic regions from this site.
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Current Industrial Reports"Manufacturing, mining, and construction statistics."
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Economic CensusProfile of American business that is published every 5 years.
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Export.govFederal government site for export market information.
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United State International Trade Commission"An independent federal agency determining import injury to U. S. industries..." Look for research reports under Research and Analysis: Industry and Trade Summaries.
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Industry SnapshotsEnter a NAICS code and receive a brief summary of the current state of the industry.
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Industry CanadaCanadian business site.
Marketing and Advertising
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Ad*AccessImage database of over 7,000 U.S. and Canadian advertisements between 1911 - 1955.
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Advertising AgeMajor trade publication for advertising.
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KnowThis.comProvides marketing tutorials.
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Marketing Experiments Journal"Discover what really works."
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MarketingProfsArticles on marketing how-to and more.
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Census Business BuilderThe Census Business Builder is a suite of services that provides selected demographic and economic data from the Census Bureau tailored to specific types of users in a simple to access and use format.
- Last Updated: May 29, 2025 2:33 PM
- URL: https://libguides.gvsu.edu/marketing