Hospitality & Tourism Management: Food and Beverage Management (HTM 213)
Welcome to the Food and Beverage course guide! This page is designed to help you navigate key aspects of research related to the food and beverage industry, from suggested magazines to monitor new trends, to library tools and resources on restaurant concepts and marketing tools. Please feel free to contact your subject liaison Sheila García at firstname.lastname@example.org if you have any questions, or contact the Knowledge Market.
What's New in Food & Beverage
Marketing and Demographic Data
The databases provided here are powerful tools for finding data and information related to different populations. Some databases, such as Data-Planet Statistical Dataset, allow you to pull data by zip code, which allows you to understand consumer behavior and expectations within the confines of specific geographical areas. Datasets provided through Statista are more general in scope, but can assist in understanding consumer attitudes. Business Source Ultimate and WARC, are both databases that provide marketing tools, resources, as well as marketing research reports.