CAP 115: Research Basics for Advertising and PR: Library Workshop
Research Basics for Advertising and Public Relations
Library Workshop
This workshop will guide you through creating a search strategy, evaluating information, and searching the databases at GVSU library.
Start by building your search strategy
- Watch this brief video to learn about forming a search strategy
Learn how to evaluate sources and do a sample search
- Watch this brief video to learn about evaluating sources
- Complete the Evaluating information tutorial
Research your own topic:
- Using everything you’ve learned about the library and research, download
this worksheet to create and track your own search strategy.
- Explore the Articles/Databases tab to fill out the worksheet.
- Feel free to explore the other tabs on the guide as you continue your research!
Evaluating & Fact checking Resources
- Evaluating Information4.35 minute YouTube tutorial from the GVSU Libraries
- Evaluating Sources2.47 minute video on evaluating sources from the GVSU Libraries.
- Lateral reading: Reading less and learning more when evaluating digital informationWineburg, S. & McGrew, S. (2017).
(Stanford History Education Group Working Paper No. 2017-A1). - Why we need a new approach to teaching digital literacy.Breakstone, J., McGrew, S., Smith, M., Ortega, T., & Wineburg, S. (2018). Phi Delta Kappan, 99(6), 27–32.
- Verification HandbookCraig Silverman (Ed.) (2020), The verification handbook, 2nd ed., European Journalism Centre. (free e-book)
- Last Updated: May 29, 2025 2:33 PM
- URL: https://libguides.gvsu.edu/cap115
