CAP 115: Research Basics for Advertising and PR: Evaluating info
Research Basics for Advertising and Public Relations
Fact Checking to Evaluate Information
- Evaluating Information TutorialLearning objectives. You will:
1. Find a source of information from WARC (World Advertising Research Center)
2. Compare the article to your topic
3. Evaluate the articles according to your topic and discipline
4. Refine your keywords
5. Email your certificate at the end!
This tutorial includes slides to guide you. The guide is live and you can click on any of the tabs and links.
The keys are to:
1. Look for independent information about the creator/s, funding, opinions or viewpoints, and statements
2. Spend more time double-checking facts externally rather than using time to look at the original site (original source of information)
3. Delay clicking: spend time to skim the results after you search; read bits and pieces before choosing to click any link--did this help?
4. Use these techniques with all types of information – how can you do this with books? Videos? Articles?
*Nygren, T., & Guath, M. (2019). Swedish teenagers’ difficulties and abilities to determine digital news credibility. Nordicom Review, 40(1), 23-42. https://doi.org/10.2478/nor-2019-0002
Evaluating & Fact checking Resources
- Evaluating Information4.35 minute YouTube tutorial from the GVSU Libraries
- Evaluating Sources2.47 minute video on evaluating sources from the GVSU Libraries.
- Lateral reading: Reading less and learning more when evaluating digital informationWineburg, S. & McGrew, S. (2017).
(Stanford History Education Group Working Paper No. 2017-A1). - Why we need a new approach to teaching digital literacy.Breakstone, J., McGrew, S., Smith, M., Ortega, T., & Wineburg, S. (2018). Phi Delta Kappan, 99(6), 27–32.
- Verification HandbookCraig Silverman (Ed.) (2020), The verification handbook, 2nd ed., European Journalism Centre. (free e-book)
- Last Updated: Dec 18, 2024 11:19 AM
- URL: https://libguides.gvsu.edu/cap115
